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about us

Who we are

Catalyst is a team of best-in-class search, social, SEO and programmatic experts who have combined to provide a complete performance marketing solution for their clients.

Alongside our core competencies, we are fully integrated with GroupM (the world’s largest advertising media company in terms of billings,) to provide all the resources to take full advantage of biddable media. This includes data strategy, platform integration, media buying, audience insights, advanced analytic reporting, and ad technologies.

This vast array of digital marketing technologies, competencies and expertise allows us to offer an unparalleled service to our clients that maximises performance and real business results.

History

1995

Catalyst Founded in Boston, MA.

2005

Catalyst begins search practice in Toronto

2008

Catalyst joins the GroupM global network

2010

QuÉbec specialist team is added in MontrÉal

2011

Local & Mobile Practice is Launched

2013

Content marketing practice is launched
Winner of US Search Award: Grand Prix, Innovation, Best PPC
Winner of Media Innovation Award

2014

Social Media Advertisement practice is launched

2015

Winner of Media Innovation Award: Search
Winner of US Search Award: Best Use Of Search – Finance

2016

Catalyst launches programmatic buying unit (PBU)
Winner of US Search Award: Best Use of Search – Finance

2017

Catalyst Canada wins Accreditation Champion award – Bing

2018

GroupM Launches [m]Excellence Centers of Excellence and best practice guidelines